Dear Nets Family,
I write this with immense pride, deep gratitude, and an unwavering belief in what we are building together. From the electrifying atmosphere at Barclays Center to the collective passion you all bring every single game night, there’s something uniquely special about being part of this Brooklyn community.
When I accepted the honor of becoming the head coach of the Brooklyn Nets, I knew I wasn’t just stepping into a coaching role—I was joining a movement. A movement rooted in resilience, ambition, and unity. This letter is not just a message; it’s a pledge, a rallying cry, and a testament to what we aspire to achieve as one unstoppable force.
The Journey So Far
Brooklyn is synonymous with grit and perseverance. This ethos is reflected in our journey as a franchise—rising, falling, and rising again, stronger each time. It’s in the hustle of every player who steps on that court, in the tireless work of the staff behind the scenes, and, most importantly, in the unwavering support of our fans who bleed black and white.
We are not just a team; we are a family. From the rookies to the veterans, each player is committed to elevating this franchise to unprecedented heights. They have embraced the culture of Brooklyn: a culture that celebrates hard work, defies expectations, and cherishes community.
Our Vision
The vision is clear: to bring a championship home to Brooklyn. But this is not just about banners or trophies—it’s about legacy. It’s about creating moments that our fans will remember forever, inspiring the next generation of basketball lovers, and representing Brooklyn with pride on the global stage.
This will require patience, trust, and, above all, collaboration. We’re building a team that reflects the diverse spirit of this borough—dynamic, resilient, and unyielding. Every practice, every game, every decision is geared toward this shared goal.
The Role of Our Fans
To our enviable fans: you are the lifeblood of this team. Your energy fuels our players, your cheers echo through every corner of Barclays, and your passion inspires us to push harder. Whether you’re courtside, in the nosebleeds, or cheering from your living rooms, know this: your belief in us makes all the difference.
This season and beyond, I urge you to keep that belief alive. Stand by us during the highs and the lows. Celebrate the victories with unbridled joy and trust in the process during challenging times. Because together, there’s no obstacle we cannot overcome.
A Call to Action
Brooklyn, let’s show the world what it means to be a part of this incredible community. Let’s fill the Barclays Center with an energy so electric it becomes our fortress. Let’s embody the heart and soul of this borough every time we wear our colors. Let’s rise as one, unshaken and unstoppable.
I promise you this: we will leave it all on the court. Every play, every game, every possession. This is our time, and with your support, we will seize it.
Thank you for welcoming me with open arms and for trusting me with this monumental responsibility. I am honored to lead this team, this family, this community. Together, we will make history.
With unwavering determination and endless gratitude,
Jordi Fernández
Head Coach, Brooklyn Nets