ESPN Highlights Joey McGuire as One of College Football’s Rising Stars, Fueling Optimism for a Texas Tech Resurgence
Texas Tech head coach Joey McGuire continues to draw national attention, with ESPN analysts recently praising his rapid turnaround of the Red Raiders program. While he hasn’t been declared the “greatest coach in college football history,” McGuire is increasingly viewed as one of the most promising leaders in the sport — and a potential game-changer in the Big 12.
In a recent feature on ESPN.com analyzing programs on the rise, McGuire was cited as a “program builder with deep Texas ties and a proven ability to energize both players and fans.” Since taking the reins in 2022, McGuire has guided Texas Tech to three straight bowl appearances — something no previous Red Raider coach accomplished in their first three seasons.
Texas Tech finished the 2023 season with a 7–6 record and a win in the Independence Bowl, cementing McGuire’s reputation for consistency and player development. More importantly, he’s built strong recruiting momentum, particularly within Texas, leveraging his deep high school coaching roots. The Red Raiders’ 2024 and 2025 recruiting classes rank among the program’s best in over a decade.
One of McGuire’s most celebrated achievements was Texas Tech’s historic sweep of both Texas and Oklahoma in his debut season — a feat never before accomplished in program history. His teams have also become known for physical play, strong special teams, and a commitment to the run game.
> “Joey McGuire has built a culture of belief and toughness,” said ESPN’s Pete Thamel. “Texas Tech’s trajectory looks better than it has in years, and recruits are buying in.”
McGuire’s coaching style emphasizes player relationships and effort. His high-energy practices, authenticity, and transparency with players have made Texas Tech a popular destination for both high school recruits and transfer portal additions. Several four-star prospects in the 2025 and 2026 classes have already committed to the Red Raiders, including standout running back Ashton “Ace” Rowden.
While calling Texas Tech a “dynasty” would be premature, there’s no doubt that under McGuire, the program is gaining respect nationwide. With the Big 12 evolving in the post-Texas and Oklahoma era, McGuire and the Red Raiders have a real opportunity to become perennial contenders.
As expectations continue to grow in Lubbock, one thing is clear: Joey McGuire is no longer under the radar. If he maintains this momentum, his name could one day be mentioned among the elite — not by exaggeration, but by earned success.